Getting Started with Website Design – The Brief
Design is more than creating pretty layouts and interesting effects. Web designs are made to optimize the content and the overall message of the site. Before you can begin creating the design, you have to know the purpose of the website you’re trying to design.
The “brief” is the list of details and information a client gives you about the site they want you to create. If you’re creating a website for yourself, you should still make an outline of the website’s purpose, intended audience, future goals, and needs. Learning how to work from a set of instructions is design 101.
With Outstanding Writer I strove to make a website that was easy to read and gave off a warm, cozy feeling. This feeling was meant to be similar to the one a writer might experience in their writing environment. Using a layout similar to the one on Diligent would make no sense because I want the content to be the number one focus and to give off a sense of professionalism and elegance.
Creating A Design Brief
Writing down the goals and necessities of your website.
Writing a design brief can be an easy process if you set aside time to do it correctly. Some things you’ll want to include in your instructions are:
- The mission of the website.
- The possible audience and who it should appeal to.
- Design specifications: features and user utilities.
Just Creative Design has a useful post on writing a good design brief at http://justcreativedesign.com/2008/09/26/how-to-write-an-effective-design-brief to get the design that you want. While it mostly applies to people requesting designs, you can utilize the tips to map out your own website.
Putting the Instructions to Good Use
Structuring your website.
In my next post I’ll talk about what to do once you’ve mapped out the concept for your website design.